Ramadanti, Z. N., Savitri, C., & Faddila, S. P. (2026). HOW DOES THE LOYALTY PROGRAM AFFECT THE PURCHASE DECISION OF KOPI KENINGAN WITH CUSTOMER SATISFACTION AS A MEDIATING VARIABLE?. IKRAITH-EKONOMIKA, 9(2), 2582-2596. Retrieved from https://journals.upi-yai.ac.id/index.php/IKRAITH-EKONOMIKA/article/view/7430