Putri DA, Harahap LM. Pengaruh Brand Awareness dan Brand Image Terhadap Keputusan Pembelian di Mixue Jl.Jend Ahmad Yani Rantau Prapat. IKRAITH-EKONOMIKA [Internet]. 2025Jul.7 [cited 2025Jul.23];8(2):815-24. Available from: https://journals.upi-yai.ac.id/index.php/IKRAITH-EKONOMIKA/article/view/4990