Ramadanti ZN, Savitri C, Faddila SP. HOW DOES THE LOYALTY PROGRAM AFFECT THE PURCHASE DECISION OF KOPI KENINGAN WITH CUSTOMER SATISFACTION AS A MEDIATING VARIABLE?. IKRAITH-EKONOMIKA [Internet]. 2026Jul.31 [cited 2026Sep.10];9(2):2582-96. Available from: https://journals.upi-yai.ac.id/index.php/IKRAITH-EKONOMIKA/article/view/7430